What It Takes To Go & Stay Blonde

January 20, 2015

Celebrities like Michelle Williams, Rita Ora, and Gwen Stefani serve up some serious blonde hair envy. If you maintain a full Pinterest board of platinum blonde beauty, then read on!

1. CONSULT A PRO

It’s essential consider your hair history when going in for a double process. If you had any previous color jobs or box color, it can take 3-4 visits to get the blonde color you want.

2. BE READY TO COMMIT

Blonde hair is a commitment. This color process is one of the most damaging things you can do to your hair and requires a lot of maintenance. Be ready for constant touch-ups and treatments. Blonde really is a lifestyle.

3. PICK YOUR TONE

Blonde comes in many shades, including gray, charcoal, silver, pastel and rose. Each of these tones work well with different skin tones. Talk to your colorist about what works best for you. Most professionals agree that a lot of people have a skin tone that can go in both directions, either warm or cool, if done right.

4. REMEMBER YOUR ROOTS

Here at Aviva, we like a little bit of roots showing. It looks cool and laid-back. But in every blonde situation, the key really is to do your touch-ups every 4-6 weeks so you are just fixing up the regrowth and not putting your hair through as much stress. Also the cleaner the roots are, the better they come out during the double process.

5. WASH LESS

With a double process, you need to keep all the moisture. If you absolutely have to wash your hair often, try to rinse and just condition. Also opt in for hydrating sulfate-free shampoo that would treat your locks a little gentler. We love our Aviva Hydracreme & Keratin Care Kit. Packed with 11 botanical extracts, our formula eliminates all buildup without stripping your hair its moisture, leaving your mane nourished and your scalp soothed.

6. NOURISH

We recommend taking Aviva Advanced Hair Nutrition, which will provide your body with all the necessary nutrients to feed your hair follicles from the inside and keep them strong, healthy and beautiful.


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